A B2B sourcing partner built for predictable procurement.

Root&Fruit supports wholesalers, retailers, and processors with defined specifications, documentation workflows, and delivery planning across fresh produce, spices, and processed ingredients.

  • Specs, grades, and tolerances agreed upfront
  • Traceability and documentation aligned to markets
  • Cold chain and export planning when needed

Sales: sales@rootandfruit.co · Quotes: info@rootandfruit.co

Root&Fruit trade and sourcing operations

What we do

We source and execute supply programs designed to reduce buyer risk: quality variation, documentation gaps, and delivery uncertainty.

Fresh produce

Fresh and frozen fruit & vegetables for wholesale distribution and retail handling.

Spices & dried herbs

Whole and ground formats with defined specs, labeling, and traceability expectations.

Processed ingredients

IQF, dried, purees, powders, and semi-processed inputs matched to use-case and tolerances.

How we work

A structured approach to align product, paperwork, and shipment execution before commitments are made.

Define the request

SKU, grade/spec, origin preferences, packaging format, target market, and delivery window.

Align specs & documents

Quality tolerances, labeling, and documentation scope aligned to buyer requirements.

Plan packaging & logistics

Bulk/retail/ingredient formats, cold chain needs, incoterms, and export planning.

Execute & communicate

Clear timelines, status updates, and documented handovers across the process.

What you can expect

Practical standards that help buyers evaluate offers faster and reduce operational friction.

Clarity upfront

Specs, grades, tolerances, and delivery window aligned before execution.

Documentation discipline

Traceability, labeling, and export paperwork aligned to destination requirements.

Operational realism

Lead times and formats recommended based on category, seasonality, and use-case.

FAQ

Common questions from wholesale buyers and processors.

What information should I include in my inquiry?
Include product/SKU, grade/spec, origin preference, packaging format, estimated volumes, incoterms/destination, and target delivery window.
Do you support recurring supply programs?
Yes. For recurring programs, share monthly/seasonal volumes and preferred delivery cadence so we can align sourcing and planning.
Can you combine categories in one shipment?
When commercially and logistically sensible, we can align planning across categories—especially for mixed programs that include processed inputs.
Which email should I use?
Sales: sales@rootandfruit.co. Quotes and offers: info@rootandfruit.co. General contact: contact@rootandfruit.co.

Ready to align specs, documentation, and delivery?

Send your SKU, format, destination, and timing. We’ll respond with availability, lead times, and documentation scope.